By Malene Birger Campaign
In a recent collaboration that beautifully merges Oslo's architectural grace with contemporary fashion, we crafted By Malene Birger's local Fall/Winter campaign. The creative ensemble included Alexander Sylte's thoughtful direction and lens work, Magnus Beckman's refined styling, and Vilhelm Larsen's production assistance. Model Salma brought an effortless authenticity to each frame, embodying the brand's essence through compositions that whisper rather than shout.
By Malene Birger campaign FW23. PHoto: Alexander Sylte
Since its inception in 2003, By Malene Birger has been quietly redefining Scandinavian fashion with its distinctive approach. Their Fall/Winter 2023 collection speaks volumes through subtle gestures - a masterclass in minimalism meets quiet confidence. At their Norwegian flagship in Paleet, this vision unfolds through a carefully curated selection that invites discovery.
As Creative Director Maja Dixdotter reflects: "Our designs aim to make women feel comfortable, conscious, and strong. We capture this in our unique blend of bohemian minimalism. The consistency of styles, luxurious fabrics, and meticulous details reflect a subtle and uncompromised attitude."
By Malene Birger Campaign. Photo: Alexander Sylte
By Malene Birger Campaign. Photo: Alexander Sylte
By Malene Birger Campaign. Photo: Alexander Sylte
By Malene Birger Campaign. Photo: Alexander Sylte
Production images and process documentation available on Instagram. Visit By Malene Birger at Paleet in Oslo, to experience the Fall-Winter collection. Complete brand and store information available through official channels.
